Search engine marketing is an additional service that we offer. Combined with search engine optimization (SEO), SEM requires on-going monitoring and analysis of site keywords, landing pages, magnet phrases, and backlinks. Our SEM Program includes:

• Customized meta tags to maximize search engine performance
• Registration with all major search engines
• Encoded images with keyword-rich text
• Unique page titles, file names, and subject headings
• Robot files to invite search robots
• Sitemap file to categorize search engine robot queries
• Index links to increase web traffic
• Sponsored campaigns featured on major search engines and/or social media sites
• Multivariate testing of ads and landing pages
• Backlinks and external links from other sites

By choosing strategic pay-per-click (website) and cost-per-click (search engine) opportunities, you can dramatically increase traffic to your website. RRWD can take you a step further with social media marketing. Launching campaings on social media websites, such as Blogs, Twitter, LinkedIn, Facebook, MySpace, YouTube, and others, provides a way to target prospective customers, gain exposure for your products, increase site traffic, and generate sales.

Our team will smartly manage your campaigns to increase your click-through rates and maximize your return on investment.